It’s hard to overstate a Harley® enthusiast’s passion for the brand. Owners are always eager to test drive the newest, most tricked-out bikes and accessories. Prospective buyers dream of the adrenaline rush.
Harley-Davidson’s demo-ride events fuel the fervor, and Fullhouse helps to make it happen seamlessly by driving both brand awareness and traffic to Harley dealers. How? By leveraging technology. We replaced Harley®’s paper-based registration process with a system that makes event participation simple and fast, and is used to continue the relationship after the event.